Privacy notice
Your information in OlYu Marketing Studio
Last updated 9 November 2026
Who is responsible
OLYU Ltd is the organisation responsible for personal information used in this Studio. The Company page shows our registered details. Contact privacy@olyu.co.uk about privacy or data rights.
Information we use
- ChatGPT sign-in details supplied to the Studio, including your account identifier, email address and display name.
- Business briefs you create: business name, website, description, audience, region, goals, tone and selected channels.
- Research reports and source links, AI content drafts, edits, review states, calendar reminders and usage records.
- If paid subscriptions are enabled: subscription status, billing customer and subscription identifiers, and payment confirmation. Card details are entered on Stripe’s payment pages and are not stored by OlYu.
- Feedback you submit and, if you use Creator Collaborations, listing details, creator profile links, introduction messages and request status.
- Basic technical and security information handled by the hosting and sign-in services.
Please do not enter sensitive personal information or personal details about customers, staff or other people. The Studio is designed for business information and marketing drafts.
How we use it and our reasons
- To create and maintain your workspace, save the work you ask us to save, and provide the research, content and planning features you request. Our basis is providing the service you ask for.
- To protect the Studio, manage usage limits, diagnose faults and improve the beta. Our basis is our legitimate interests in operating and improving the service safely.
- If paid subscriptions are enabled, to provide paid access, process subscription changes and help with billing questions. Stripe processes the payment; OlYu receives the identifiers and subscription status needed to manage access.
- To display a Creator Collaboration listing when you choose to publish it. The listing form asks for your confirmation; you can unpublish it at any time. Our basis for this publication is your consent.
- To meet legal obligations and respond to lawful requests when required.
The Studio does not make decisions about individuals that have legal or similarly significant effects. Audience findings are suggestions about groups and public market signals, not assessments of named people.
What stays on your device and what is sent online
Your workspace records are stored in the Studio database. When you run online audience research, we send the selected business brief to the OpenAI API, which uses its web search feature and returns a report and source links. When you generate a marketing kit or use online rewriting, the relevant brief, saved research, draft text and your rewrite instruction are sent to the OpenAI API so it can produce the requested result.
The Studio code does not send your sign-in email or account identifier in those AI prompts. OpenAI says API inputs and outputs are not used to train its models by default. Its standard API controls may keep response state and abuse-monitoring records for up to 30 days; special project settings and legal or security exceptions can change this. We have not verified a special retention setting for the Studio API project.
If you choose on-device rewriting or voice generation, the wording is processed in your browser. The first use downloads model files from Hugging Face and, for voice generation, a browser runtime from jsDelivr. Those providers receive the usual technical information needed to deliver files, but the rewrite text or voice script is not sent to them by this feature. Downloaded files may remain in browser storage until you clear them.
Who receives information
- OpenAI provides the sign-in platform and online AI services used for research, content and online rewriting.
- The ChatGPT Sites hosting platform and Cloudflare Workers/D1 technology host the Studio and store workspace records.
- When subscriptions are enabled, Stripe processes checkout, recurring payments and subscription management. Payment-card details are handled by Stripe, not stored by OlYu.
- Hugging Face and jsDelivr deliver optional on-device model files when you request those features.
- Other signed-in Studio members can see a Creator Collaboration listing only after you publish it. Your contact link is shared with a creator only after you accept that creator’s request. The Studio does not send those introductions by email automatically.
- Public websites may be searched for research. Reports retain links to sources; visiting those sites is subject to their own privacy terms.
Service providers may process information in other countries. The applicable provider contracts and transfer safeguards govern that processing. Contact us if you need information about safeguards relevant to a particular provider or request.
Storage, retention and deletion
Your saved briefs, reports, drafts, reminders, feedback and usage history remain in your workspace until you delete them or ask us to delete them. The Studio does not currently automatically expire saved workspace records. Use Settings → Privacy & data → Export my workspace to download a copy, or choose Delete my OlYu data to remove your workspace records. This does not delete your ChatGPT account or model files cached in your browser. Where subscriptions are enabled, limited billing records may be retained where needed for accounting, payment disputes or other legal obligations.
Deletion removes records from the active Studio database. Copies held in service-provider backups or logs may remain until their normal retention cycle ends or longer where law or security needs require it. OpenAI’s API retention is described above. Support correspondence is kept while an issue is being handled and ordinarily deleted within one month after resolution, unless it must be kept longer for legal, security or service-integrity reasons.
Cookies and browser storage
OlYu’s app code does not include advertising or analytics tools. The sign-in and hosting platform may use essential session and security technologies. The Studio uses browser storage to remember your selected business profile and local-model download confirmation; optional model files may also be cached by your browser. You can clear browser storage and cached files in your browser settings, but the local model may need to be downloaded again.
Your choices and rights
Depending on the circumstances, you can ask us to access, correct, erase, restrict or move your personal information, or object to its use. Where we rely on consent, you can withdraw it; unpublish your collaboration listing to withdraw consent to its display. Use the in-app export and deletion controls or email privacy@olyu.co.uk. You can also complain to the UK Information Commissioner’s Office at ico.org.uk/make-a-complaint.
Changes to this notice
We will update this page if the Studio’s information use changes. If a change materially affects how existing data is used, we will bring it to your attention before applying the new use.